At Sitemason, when I begin to write for our blog or marketing pages, I often run through a checklist of SEO best practices. Not because I'm especially concerned with being technically perfect and appeasing the search gods (AKA Google), but because what's good for search engines is good for readers.
In this article I present a 17 point checklist for things to consider when writing with SEO best practices in mind. Read more for the complete list.
Illustration by Kevin Kennedy, strazi.org